AVIAREPS Launches SmoothTravel with Shanghai Municipal Government
Monday, February 26, 2024
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AVIAREPS, recognized globally as the premier representation, marketing, and communications entity for the travel sector, in collaboration with the Shanghai Municipal Government, is thrilled to unveil Shanghai’s premier online B2B travel portal, SmoothTravel. This portal acts as the definitive channel for the international travel community to forge connections with a wide array of Chinese travel entities, including inbound and outbound travel agencies, tour distributors, online travel agencies (OTAs), and MICE (Meetings, Incentives, Conventions, and Exhibitions) representatives within the East China sphere.
SmoothTravel is engineered to facilitate a direct linkage between global travel enterprises and the burgeoning Chinese travel arena. The platform caters to a broad spectrum of the travel industry worldwide, such as prominent destinations, receptive tour operators, hotel chains, retail outlets, attractions, vehicle rental services, cruise operators, and more, all keen on expanding their reach into the Chinese marketplace.
SmoothTravel introduces several key advantages:
- China Partner Search: This feature enables international members to scout for new Chinese travel trade allies. Through Smooth Travel’s Member Matching Manager, members can easily initiate connections with vetted Chinese travel trade partners that meet their specific needs.
- Risk Mitigation: To alleviate concerns related to payment practices with new Chinese partners, SmoothTravel introduces a distinctive payment guarantee scheme. Additionally, it offers a comprehensive travel insurance package for Chinese members to reduce risks for both inbound and outbound travel, complemented by a bilingual dispute resolution service at no extra charge.
- China Outbound Market and Consumer Insights: With access to a wealth of data from Chinese government and industry analyses, SmoothTravel provides up-to-date information on China’s outbound travel market, evolving industry trends, and consumer behaviors. This encompasses a variety of methodologies including surveys, interviews, group discussions, workshops, and direct observations.
- Training and Support: The portal offers an extensive reciprocal training module featuring specialized courses for members from both overseas and within China. This includes access to promotional support and assistance during various Chinese events.
- Market Research: Members have the opportunity to request bespoke tourism market studies from SmoothTravel to fine-tune their marketing strategies.
SmoothTravel aims to transform international engagement with the Chinese travel market, setting a new standard for cooperation and connectivity. It opens up unprecedented opportunities for businesses looking to flourish within China’s dynamic travel industry.
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