United States and 5 More Countries Attending TTG Travel Experience 2026 from 14 to 16 October

The United States, Italy and five other international markets are set to feature at TTG Travel Experience 2026, taking place in Rimini from 14 to 16 October. The major B2B tourism marketplace will connect destinations, travel companies, hospitality providers and industry professionals, creating opportunities for partnerships and commercial growth.

TTG Travel Experience 2026 will bring Italy’s tourism industry together with international destinations, travel companies and technology providers in Rimini from 14 to 16 October. The B2B marketplace is expected to create new commercial connections across tour operating, accommodation, aviation, destination management and travel technology, strengthening Italy’s international tourism network.

What is TTG Travel Experience 2026?

TTG Travel Experience is one of Italy’s leading professional tourism marketplaces, organised by Italian Exhibition Group at the Rimini Expo Centre. The 2026 edition will run from 14 to 16 October, bringing together tourism suppliers and professional buyers across leisure travel, accommodation, transport, technology, destination management and related services.

The event is designed primarily for business-to-business activity rather than consumer tourism. This makes TTG particularly important for companies seeking distribution agreements, destination partnerships, incoming tourism business and relationships with travel intermediaries.

Its scale also gives participating destinations an opportunity to present new products to tour operators, travel agencies, buyers and specialist travel businesses operating across different international markets.

Which countries are represented at TTG Travel Experience?

Italy remains the central market at TTG, supported by a broad international presence through the event’s The World exhibition area. Current exhibitor information identifies companies and organisations connected with Italy, Spain, France, Vietnam, the United States and Norway, while additional international participation is visible through destination and company announcements.

The international footprint also extends to markets including Georgia and the wider Caucasus region, Seychelles and China-related tourism activity. Because the 2026 exhibitor catalogue continues to be updated, the confirmed country list should be regarded as evolving rather than a final count.

This international composition is strategically important for Italy because inbound tourism depends on relationships with overseas distributors, destination specialists, airlines, accommodation providers and travel agencies.

Which companies are attending?

The current exhibitor directory contains a wide variety of tourism businesses. Examples include 360 Travel Design, 38 Incoming, 3C Travel, ABC Group, ABC Travel, Able to Travel, Abruzzo Incoming, Abruzzotravelling, Absolute Guides, Abundance Tourism DMC, Acampora Travel and Acanfora Hotels & Resorts.

Other exhibitors listed include Accotour, Ace20, Ace Tour Operator, Ace Travel Solutions, Ace Travel Solutions, Acrux Travel, Act Travel Tour Operator, A.D. Alpine Dream, ADA Tour/Seapulia, Addiopizzo Travel and Ad Majora.

The range of exhibitors demonstrates that TTG is not focused on one particular tourism segment. Instead, the marketplace connects businesses involved in destination management, inbound travel, accommodation, tours, experiences and travel distribution.

How important are international tourism companies?

International companies are a significant part of TTG’s commercial proposition. Expedia Group, for example, has announced participation at the 2026 event, with its New Partner Team scheduled to meet accommodation businesses and discuss partnership opportunities.

Travel technology is also represented. Whisper is among the companies participating, highlighting the growing role of technology in tourism distribution and visitor services.

The presence of companies operating across different parts of the travel supply chain allows exhibitors to move beyond destination promotion. Meetings at the event can potentially lead to hotel distribution agreements, tour packages, DMC partnerships, technology relationships and new international sales channels.

What does The World area offer?

The The World section is one of the principal international components of TTG Travel Experience. It brings together foreign destinations and tourism businesses looking to develop commercial relationships with the Italian and wider European travel trade.

The area accommodates tourism boards, destination organisations, incoming operators, accommodation businesses, DMCs and airlines. For overseas destinations, participation provides a direct route to professional travel intermediaries who can influence future visitor flows.

The structure is particularly relevant for destinations seeking greater visibility in the Italian market. Italy is an established source market for international travel, meaning that meetings with Italian tour operators and agencies can support future sales and packaged travel programmes.

How broad is the tourism sector represented?

TTG covers a broad cross-section of the travel economy. Its exhibitors include tour operators, travel agencies, hotels, hotel groups, DMCs, tourism boards, technology companies, transport businesses and tourism-service providers.

The 2026 edition also features specialised areas covering subjects such as hotel chains, nautical tourism and African tourism. These dedicated formats allow companies operating within particular niches to meet buyers with more specialised commercial requirements.

Nautical tourism is especially relevant to Mediterranean markets, connecting destinations and businesses involved in boating, cruises, marinas, charter services and coastal tourism.

The introduction and continuation of specialised areas also reflect changes within the tourism industry, where travellers increasingly seek differentiated experiences rather than traditional package holidays alone.

Why does Rimini matter to the travel industry?

Rimini provides a strategically positioned setting for an international tourism marketplace. The city is one of Italy’s established tourism destinations and has long been associated with the country’s hospitality, events and exhibition sectors.

Hosting TTG at the Rimini Expo Centre allows the event to connect Italy’s domestic tourism supply with international markets while giving overseas exhibitors access to Italian buyers.

The event also takes place alongside InOut – The Hospitality Community, creating additional opportunities for interaction between tourism and hospitality professionals. This combination strengthens Rimini’s position as a meeting point for travel, accommodation and tourism-service businesses.

What are the expected business opportunities?

The principal value of TTG Travel Experience lies in professional networking and commercial development. Exhibitors can use the event to introduce destinations, negotiate partnerships, meet buyers and establish new distribution channels.

For tour operators, the marketplace can provide access to hotels, DMCs and destination organisations. Hotels can meet travel distributors and technology providers, while tourism boards can build relationships with companies capable of selling their destinations.

The event therefore operates as more than a showcase. It functions as a business environment where travel products can be developed, promoted and distributed through professional networks.

What does TTG mean for international tourism?

TTG Travel Experience reflects the increasingly interconnected nature of the global tourism industry. Italy remains at the centre of the event, but its commercial proposition depends heavily on international participation.

The combination of European markets with destinations and businesses from other regions gives exhibitors opportunities to identify new source markets and partnerships. At the same time, international destinations can use the event to strengthen their presence among Italian travel professionals.

With tourism companies facing changing consumer behaviour, evolving distribution systems and greater demand for specialised experiences, professional marketplaces such as TTG remain important platforms for direct industry engagement.

“TTG Travel Experience continues to demonstrate the importance of international collaboration in tourism, bringing destinations and travel businesses together around new opportunities. Its diverse participation highlights how strong professional connections can stimulate tourism growth, strengthen destination visibility and create valuable partnerships across established and emerging global markets.”— Anup Kumar Keshan, Founder and Editor-in-Chief, Travel And Tour World

TTG Travel Experience 2026 will place Rimini at the centre of Italy’s international tourism business from 14 to 16 October. With Italian and overseas exhibitors, destinations, hotels, tour operators, DMCs, airlines and technology companies, the event will provide a significant platform for partnerships, distribution and global tourism growth.

TTG Travel Experience 2026 will give the United States and other participating markets a platform to strengthen tourism relationships with Italy and international buyers. With destinations, tour operators, hotels, DMCs, technology companies and travel professionals attending, the Rimini event is positioned to support new partnerships, business opportunities and global tourism connections.