Monday, February 5, 2024
The Meetings Show Asia Pacific 2024 is poised to revolutionize the world of meetings and events planning in the region. The MICE market (Meetings, Incentives, Conventions, and Events) is projected to soar from USD 412.18 billion in 2023 to a staggering USD 783.63 billion by 2032. This event will showcase a wide array of Asian and international destinations, venues, hotels, technology providers, and essential suppliers within the flourishing MICE industry.
Owned and organized by the Northstar Travel Group, a prominent B-to-B information, events, and marketing solutions company in the travel sector, The Meetings Show also oversees renowned travel and MICE These encompass a range of events and publications, including but not limited to Travel Weekly, TravelAge West, Business Travel News, Successful Meetings, Meetings & Conventions, Travel Weekly Asia, M&C Asia, Incentive, and Web in Travel.
The Meetings Show Asia Pacific adopts a winning hosted buyer format, seamlessly combining a trade exhibition, conference, and business networking opportunities. It sets the stage for a dynamic gathering of MICE professionals from the APAC region. The exclusive hosted buyer program brings senior MICE buyers and planners to an active tradeshow floor, facilitated by a pre-scheduled meetings platform that streamlines targeted interactions with top-tier exhibitors. Notable exhibitors include the likes of the Thailand Convention and Exhibition Bureau, Singapore Tourism Board, Dubai Tourism, Tourism New Zealand, Tourism Promotions Board Philippines, Royal Caribbean Cruises (Asia), Marina Bay Sands, Hard Rock International, Pan Pacific Hotels Group, Meliá Hotels International, Groups360 LLC, and numerous others.
Furthermore, leading associations within the global meetings industry, such as MPI (Meetings Professional International), SITE (Society for Incentive Travel Excellence), and IAEE (International Association of Exhibitions and Events), have partnered with Northstar to extend invitations to their members. These partnerships aim to facilitate their members’ professional and business growth at The Meetings Show Asia Pacific. Working collaboratively under the Global MICE Collaborative (GMC) initiative, they will offer valuable educational resources and an extensive worldwide network to MICE professionals operating in rapidly expanding global markets. Stay tuned for additional association partnerships to be announced soon at The Meetings Show Asia Pacific.
David Blansfield, Executive Vice President and Group Publisher, Northstar Travel Group, says, “As a gateway to the flourishing Asia Pacific market, The Meetings Show Asia Pacific serves to capture the widespread business opportunities in this diverse and lucrative market. We are delighted to bring the world-class experiences from our highly successful meetings show brand from London to Singapore, a stellar award-winning MICE hub strategically chosen to host our inaugural show.”
Irene Chua, Vice President and Group Publisher, Asia, Northstar Travel Group, adds, “Set against the backdrop of Singapore’s vibrant business community, The Meetings Show Asia Pacific is a fantastic platform to explore the very best that Asia Pacific has to offer in the future of MICE. It is in the meeting of minds that new connections, ideas and innovations are sparked, and we couldn’t be more excited to launch this cutting-edge show in one of the world’s fastest growing region for the MICE industry.”
Scheduled for April 17-18, 2024, at the prestigious Sands Expo & Convention Centre in Marina Bay Sands, Singapore, The Meetings Show Asia Pacific is dedicated to forging fresh partnerships and fostering business prospects for both exhibitors and attendees. Simultaneously, it seeks to tackle the challenges confronting the MICE industry in light of the ever-changing business environment.
As an exhibitor and venue host, Ong Wee Min, Vice President of Sales and MICE, Marina Bay Sands, shares, “Held at Sands Expo & Convention Centre, the inaugural edition is expected to offer a hub of networking and sourcing opportunities for event planners, bringing together leading MICE partners from meeting destinations and venues, to hotels and technology solution providers across the Asia Pacific region.
With wellness becoming a growing priority amongst delegates, The Meetings Show Asia Pacific is the perfect platform for us to showcase the newly-launched Wellness in MICE programme and how it can be incorporated into itineraries. As the first-ever carbon-neutral meeting venue in Singapore, we also look forward to sharing our best practices with planners and guiding them to create impactful and sustainable meeting experiences.”
Chiruit Isarangkun Na Ayuthaya, President, Thailand Convention and Exhibition Bureau (TCEB), notes, “The Meetings Show is a high-profile MICE marketplace and platform for us to showcase new distinctive products and services and follow market trends. TCEB will offer support campaigns in partnership with attractions and shopping malls in key destinations, providing event planners with a broader and more diverse range of locations and activities. We also collaborate with local communities and networks to create memorable local experiences for meetings and incentives groups in various regions of Thailand. This includes the creation of MICE routes in each province and developing a premium MICE programme that transforms local products and services into souvenirs, snacks and gifts that bolster the local economy.”
Bjoern Spreitzer, General Manager New Zealand & Business Events, Tourism New Zealand, adds, “New Zealand is actively pursuing association conference business in the Asia Pacific region and we look forward to sharing our expertise, events infrastructure, and unique culture with key decision makers at The Meetings Show Asia Pacific. We’re also looking to build on and enhance our relationships and connections, whilst growing our presence and share of conferences in the region. These range from research alignment through university partnerships, industry collaborations, and direct airline connectivity between Auckland, Christchurch and many destinations across Asia.”
Saturday, April 27, 2024
Saturday, April 27, 2024
Sunday, April 28, 2024
