Emirates Reveals Powerful Greece Travel Growth As Phuket, Bangkok And Manila Demand Skyrockets In 2026

Image Credit:Emirates
Emirates has reported significant shifts in passenger behavior for 2026, especially for Greece, Phuket, Bangkok and Manila. Long-haul passengers from Greece have increased, and the average Emirates passenger flying out of Greece is now able to book a flight with less than a month’s notice (only 30 days in advance). During the 2026 business year, Emirates recorded an impressive passenger number for Greece, with over 170,000 passengers, and showed record breaking numbers for other Asian destinations. Phuket saw the most growth at 148% and was followed by Bangkok at 100% and Manila at 33% growth.
Advertisement
Advertisement
Emirates Reveals Major Shift In Greece Travel Behaviour With More Passengers Booking Closer To Departure
Travel habits among passengers in Greece are changing significantly in 2026, with nearly half of Emirates travellers choosing to confirm their journeys within one month of departure. New travel trend data from the airline shows that 47 percent of passengers from Greece booked their trips within 30 days of travel during summer 2026.
The figure increased by 5.6 percent compared with summer 2025, showing a growing preference among travellers for shorter booking periods and more flexible holiday planning.
Advertisement
Advertisement
The shift highlights how passengers are adapting their travel decisions, with many choosing to finalise international trips closer to their departure dates instead of planning several months in advance.
Between January and August 2026, Emirates carried more than 170,000 passengers to and from Greece, reflecting continued demand for international travel connections from the Greek market.
Advertisement
Advertisement
The airline’s latest travel insights were released during World Tourism Day 2026, highlighting the changing preferences of Greek travellers and the continued strength of international travel demand.
Greece Tourism Growth Supports Strong International Travel Momentum In 2026
The rise in Emirates passenger activity comes as Greece continues to record strong tourism growth during 2026.
The country welcomed 20.43 million travellers during the first seven months of the year, representing an 8.6 percent increase compared with the same period in 2025.
Athens International Airport also recorded positive performance, with international departures reaching 11.3 million passengers during the first half of 2026. The figure marked a 4.2 percent increase compared with the previous year.
The growth reflects the continued importance of Greece as both a major tourism destination and a growing source market for international travel.
As travel demand expands, passengers from Greece are increasingly exploring destinations across Asia, Australia, Africa and the Americas through international airline networks.
Advertisement
Advertisement
Emirates’ Dubai hub continues to provide connections between Athens and destinations across multiple continents, allowing travellers from Greece to access a wide range of global tourism markets.
Phuket Bangkok And Manila Become Fastest Growing Destinations Among Greek Travellers
Asian destinations recorded some of the strongest growth among Emirates passengers travelling from Greece in 2026.
Phuket emerged as the fastest-growing destination, with passenger demand increasing by 148 percent compared with the previous year.
The Thai island has attracted growing interest from international travellers due to its beaches, luxury resorts, cultural experiences and diverse holiday options.
Bangkok also experienced major growth, with demand doubling compared with 2025. The Thai capital continues to attract visitors through its combination of cultural attractions, shopping experiences, food tourism and regional connectivity.
Manila recorded a 33 percent increase, reflecting stronger interest among Greek travellers in the Philippines and its expanding tourism opportunities.
Advertisement
Advertisement
Alongside these rapidly growing destinations, several established long-haul markets remained popular among passengers from Greece.
Dubai, Sydney, Melbourne, Singapore, Shanghai, Bali and Tokyo continued to attract strong demand, supported by Emirates’ extensive international network.
Emirates Expands Global Connectivity For Greek Travellers Through Dubai Hub
Emirates continues to strengthen connections between Greece and international destinations through its Dubai hub.
The airline’s network allows passengers travelling from Athens to access major tourism and business destinations across Asia, Australia, Africa and the Americas.
The continued popularity of long-haul destinations shows that Greek travellers are increasingly looking beyond traditional holiday markets and exploring more diverse international experiences.
Across the Atlantic, Newark recorded a 9.2 percent increase in demand among Emirates passengers from Greece.
Advertisement
Advertisement
The airline operates a year-round direct service between Athens and Newark, providing travellers with another option for reaching the United States.
The growth in demand for both Asian and American destinations reflects changing travel preferences, with passengers showing greater interest in long-distance journeys, unique experiences and international exploration.
Premium Economy Demand Grows As Travellers Seek More Comfortable Long Haul Journeys
Emirates also reported strong demand among Greek passengers for its Premium Economy cabin during 2026.
The cabin category proved particularly popular among travellers heading to destinations including Newark, Shanghai, Bali, Phuket and the Seychelles.
Although passenger numbers for Premium Economy were not disclosed, the rising interest highlights the growing demand for enhanced comfort during long-haul journeys.
Travellers are increasingly looking for upgraded experiences, additional space and greater comfort when choosing international flights.
Advertisement
Advertisement
The airline has also introduced its Airbus A350 aircraft on the Athens route, bringing its latest cabin products and onboard experience to passengers in Greece.
The aircraft introduction supports Emirates’ focus on improving travel experiences while strengthening its presence in the Greek market.
Greece Travel Market Enters A New Phase With Flexible Planning And Global Exploration
The latest Emirates data reveals a major transformation in how travellers from Greece plan and experience international journeys.
The rise in bookings made closer to departure indicates that flexibility has become an increasingly important factor for passengers.
At the same time, growing demand for destinations such as Phuket, Bangkok and Manila demonstrates that Greek travellers are expanding their international horizons.
The continued popularity of Dubai, Australia, Singapore, Japan and other long-haul destinations highlights the strength of global travel connections from Greece.
Advertisement
Advertisement
With tourism activity continuing to grow and international connectivity improving, Greece is becoming an increasingly important market for global travel demand.
The changing behaviour of Greek travellers reflects wider shifts across the tourism industry, where flexibility, destination variety and premium experiences are becoming key priorities.
Emirates has noticed that Greek travelers are taking more trips this year and looking to take more complex trips. Emirates has reported that in 2026, 47% of Greek passengers booked a flight within one month of departure. There is also a higher demand for passengers to travel to far away places. Because of this, passengers are traveling to countries that are farther away from Greece. Some of the countries that Greek passengers are traveling to the most are Bangkok, Manila, and Phuket.
Advertisement
