IHG Hotels & Resorts Expands voco Brand with the Launch of voco Seoul Myeongdong in South Korea: You Need To Know

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IHG Hotels & Resorts is proud to unveil its latest addition to South Korea’s hospitality scene, voco Seoul Myeongdong. Nestled in the heart of the dynamic Myeongdong district, known for its vibrant shopping and business offerings, this marks the second property in the country for IHG’s premium voco brand, following the successful debut of voco Seoul Gangnam in 2022.

Each voco hotel is renowned for its distinctive character, blending stylish design with a relaxed, welcoming ambiance that allows guests to truly unwind. At voco Seoul Myeongdong, subtle Korean influences and charming personal touches create an atmosphere that’s both sophisticated and inviting, offering a unique experience for those looking to explore the bustling Myeongdong district.

This newest property is poised to be an ideal gateway for both business travelers and tourists, offering easy access to the area’s renowned shopping, dining, and entertainment hubs. Whether you’re in the city for work or leisure, voco Seoul Myeongdong promises a stay that’s as comfortable as it is stylish.

Martjin Sax, General Manager, voco Seoul Myeongdong said: “We are thrilled to open our doors in the heart of the bustling Myeongdong district and welcome guests to experience the voco life. The property is inspired by Myeongdong’s dynamic streets and the precinct’s distinctive personality – inviting guests to immerse in the brand’s playful nature and enjoy delightful, uplifting voco experiences provided by our thoughtful hosts, ensuring that every stay is as memorable as the city itself.”

Experience Local Charm and Comfort at voco Seoul Myeongdong

Upon arrival at voco Seoul Myeongdong, guests are welcomed with a signature treat that reflects the local culture and adds a unique touch to their stay. The hotel’s specially crafted Pumpkin & Red Bean Dasik, made by the in-house pastry chef, features locally sourced ingredients such as pumpkin and red beans. In Korean culture, red beans symbolize luck and protection, and this thoughtful confection represents the hotel’s wish for a safe and enjoyable journey for every guest. Guests are encouraged to pair the treat with the traditional Korean tea offered in their guestrooms, adding an authentic touch to their stay.

Perfectly located near iconic cultural landmarks like Gyeongbokgung Palace, Namsan Tower, and traditional markets such as Namdaemun, voco Seoul Myeongdong offers an ideal base for exploring the vibrant city of Seoul. Whether shopping in luxury department stores or experiencing the rich culture of traditional markets, guests have easy access to a wide range of activities.

The hotel features 576 spacious guestrooms and suites, each offering stunning views of the modern cityscape or panoramic vistas of Namsan Tower. Designed for relaxation, these rooms provide a serene escape where guests can unwind in plush bedding and enjoy the crisp air from their windows, thanks to the hotel’s proximity to Namsan Mountain. Additional amenities include a 24-hour fitness centre, an indoor swimming pool, and a children’s pool.

Guests can enjoy a delightful dining experience at the hotel’s all-day dining restaurant, which offers a buffet featuring fresh, seasonal ingredients and a blend of modern Korean and international flavours. The restaurant creates the perfect atmosphere for both social and intimate dining, offering memorable “voco life” moments.

For those in need of event space, voco Seoul Myeongdong provides a versatile function hall that accommodates up to 220 guests, along with four flexible meeting rooms flooded with natural light from floor-to-ceiling windows. Equipped with the latest AV technology and contemporary design, these spaces are ideal for mid-scale conferences, events, and meetings. The hotel also offers exclusive club access, including entry to the Club Lounge, complimentary breakfast, and evening cocktails with a view of Seoul’s sparkling skyline.

Launched in 2018, voco hotels is one of IHG Hotels & Resorts’ fastest-growing brands, with 77 properties already open and 80 more on the horizon. Staying true to the brand’s sustainability commitment, voco Seoul Myeongdong is dedicated to small but meaningful steps toward sustainability. This includes using pillows and duvet fillings made from recycled materials and offering plant-based amenities in bulk. By integrating sustainability into every aspect of the guest experience, voco Seoul Myeongdong aligns with the brand’s mantra that small steps can collectively make a big difference.