Italy Welcomes Venezuela, Bahamas and More Nations with Nealy 2800 Travel Brands to TTG and InOut 2026 Tourism Expo

Italy welcomes Venezuela, Bahamas and more nations with nearly 2,800 travel brands to TTG and InOut 2026 Tourism Expo in Rimini. The three-day exhibition brings together international tourism boards, hospitality companies and industry buyers, creating opportunities for business partnerships, destination promotion and innovation across the global travel sector. Stella Furlan, TTW Correspondent, reports directly from the TTG and InOut 2026 Tourism Expo in Rimini, Italy, highlighting international participation, emerging travel trends and new business opportunities shaping the global tourism and hospitality industry.

Italy Welcomes New International Exhibitors as TTG and InOut 2026 Opens in Rimini

Italy has strengthened its position as a meeting point for the global travel and hospitality industry as TTG Travel Experience and InOut | The Hospitality Community take place at the Rimini Expo Centre from 14 to 16 October 2026. The exhibitions bring together international destinations, tourism businesses, hotel operators, technology providers and buyers to explore commercial opportunities and changing travel trends.

Organised by Italian Exhibition Group (IEG), the 63rd edition features 2,800 exhibiting brands, 1,000 buyers and representation from 75 countries. The event covers 28 exhibition halls and approximately 140,000 square metres, with international businesses accounting for 30% of direct exhibitors.

The organiser confirmed these figures in its official announcement on 13 October 2026.

Philippines, Croatia and Colombia Join 11 New Exhibiting Countries

One of the most significant developments in 2026 is the arrival of 11 new exhibiting countries, reflecting the event’s expanding international reach.

The Philippines, Colombia, Croatia, the Czech Republic, Cyprus, Moldova, the Bahamas, Kyrgyzstan, Jordan, Georgia and Venezuela are participating as new exhibiting countries.

Their inclusion brings destinations from Europe, Asia, the Caribbean, Central Asia and South America into the exhibition’s international marketplace.

For participating destinations, the event provides opportunities to introduce tourism products to travel agencies, tour operators and buyers. It also creates a platform for discussing distribution partnerships, destination promotion and travel demand.

The growing international representation highlights the importance of business-to-business exhibitions in connecting destinations with companies responsible for developing and selling tourism products.

Travel Companies and Hospitality Brands Gather in Rimini

TTG Travel Experience brings together businesses operating across the international tourism supply chain, including destination management companies, travel agencies, tour operators, accommodation providers and transport businesses.

The exhibition offers participants opportunities to discuss commercial agreements, establish professional contacts and assess emerging travel markets.

Among the organisations involved in the wider programme are ASTOI, the Italian association representing tour operators, and research institutions examining changes in tourism demand.

The event also includes dedicated discussions for hotel chains, creating opportunities for accommodation businesses to explore market development and distribution strategies.

The presence of international buyers is particularly important for destinations seeking to increase their visibility within the European travel trade.

By bringing buyers and suppliers together, TTG supports business relationships that can influence future holiday packages, accommodation partnerships and destination marketing initiatives.

InOut 2026 Highlights Hospitality Technology and Design

Running alongside TTG Travel Experience, InOut | The Hospitality Community concentrates on the accommodation and hospitality sectors.

The exhibition connects hotel operators, designers, architects, technology suppliers and businesses providing equipment and services for hospitality properties.

Its coverage includes hotel interiors, outdoor accommodation, wellness facilities, beach hospitality and emerging accommodation concepts.

A notable addition for 2026 is Extra Hospitality, an initiative focused on accommodation outside traditional hotels.

This segment reflects the growing importance of alternative accommodation within the tourism industry, including independently operated properties and other hospitality models.

For accommodation businesses, the exhibition offers opportunities to examine operational technology, guest services, property development and changing customer expectations.

Forty Travel Startups Showcase Emerging Technologies

Innovation is another major focus of TTG Travel Experience 2026.

The TTG Next Startup Area, located in Hall C3, features 40 startups and developing businesses presenting solutions for the tourism industry.

Their activities cover artificial intelligence, automation, data management, smart destinations and emerging business models.

These technologies are increasingly relevant as tourism businesses examine how travellers discover destinations, compare accommodation and arrange holidays.

Artificial intelligence is also influencing customer service, marketing, business operations and travel distribution.

The startup programme creates opportunities for technology companies to connect with established tourism businesses and potential commercial partners.

IEG has also introduced a revised TTG Star Award format, recognising professionals contributing to innovation across transport, hospitality, destinations and tour operations. Twelve candidates are competing across four categories, alongside a special recognition linked to the exhibition’s theme.

Tourism Trends for 2027 Take Centre Stage

The 2026 edition places considerable emphasis on the future direction of international tourism.

Under the theme EXIST, the event examines the relationship between travel experiences, destinations, communities and the changing expectations of visitors.

Its conference programme includes approximately 200 events across nine thematic arenas, involving more than 400 speakers.

Industry discussions address tourism development, geopolitical uncertainty, climate-related challenges, traveller safety and changing consumer behaviour.

Research presentations include the Travel & Hospitality Vision +27 programme, alongside studies involving Politecnico di Milano, Confturismo-SWG, Isnart and Nexi.

The programme also examines the Zero Click Economy, reflecting changes in how consumers access information and make decisions through digital platforms.

These discussions provide tourism businesses with information that may help shape their commercial planning for 2027 and beyond.

Italy Strengthens Its Role in International Tourism Networking

The exhibition’s opening ceremony on 14 October included Italy’s Tourism Minister Gianmarco Mazzi, Emilia-Romagna tourism representative Roberta Frisoni, Rimini Mayor Jamil Sadegholvaad and IEG President Maurizio Ermeti.

Their participation underlined the importance of tourism exhibitions to Italy’s wider visitor economy and international business relationships.

Rimini also benefits from hosting a major professional gathering that brings international delegates into the destination.

“TTG Travel Experience and InOut 2026 demonstrates the remarkable strength of international tourism cooperation and Italy’s growing importance as a global meeting point for travel and hospitality businesses. The participation of Venezuela, the Bahamas and other emerging exhibiting destinations creates valuable opportunities for tourism promotion, cultural exchange and meaningful commercial partnerships.

Bringing together nearly 2,800 exhibiting brands reflects the industry’s continued commitment to innovation, collaboration and sustainable development. Such international exhibitions help destinations connect with influential buyers, strengthen market visibility and introduce distinctive travel experiences to wider audiences.

At Travel And Tour World, we recognise the importance of platforms that encourage knowledge sharing, technological advancement and stronger relationships between tourism stakeholders. TTG and InOut 2026 offers an encouraging outlook for the industry, particularly as businesses explore new markets, embrace digital transformation and develop partnerships that can support long-term tourism growth across destinations worldwide in the coming years.”— Anup Kumar Keshan, Founder and Editor-in-Chief, Travel And Tour World

Local tourism organisation VisitRimini is participating in the exhibition, promoting the city’s tourism products and opportunities for year-round visitation.

The wider programme includes discussions covering accessibility, sports tourism, wedding tourism and destination development.

For the international travel industry, TTG and InOut provide a shared marketplace where tourism promotion, hospitality investment and technology development intersect.

The participation of new countries, established industry organisations and emerging technology businesses demonstrates how the event continues to support international tourism cooperation.

TTG and InOut 2026 reinforces Italy’s role in connecting global tourism and hospitality businesses. With 75 countries represented, 2,800 exhibiting brands and 11 new exhibiting nations, the Rimini event provides a platform for commercial partnerships, industry innovation and discussions shaping international travel development during 2027 and beyond.

TTG and InOut 2026 strengthens Italy’s position as a leading destination for international tourism networking. With 75 countries represented, nearly 2,800 exhibiting brands and 11 new exhibiting nations, the Rimini exhibition encourages industry collaboration, expands commercial opportunities and supports innovation as tourism businesses prepare for the 2027 travel season.