Samar Chokshi appointed as the country manager, India by Destination NSW

 Friday, February 17, 2023 


Samar Chokshi has been appointed as the Country Manager, India by Destination NSW (New South Wales).

Samar would be joining Destination NSW from Tourism Australia in India. At Tourism Australia, Chokshi led a series of high-impact enterprises for propelling Australia’s allure for travelers looking for vacation and business.

Destination NSW CEO, Steve Cox said that they are happy to get a professional like Samar Chokshi joining Destination NSW for advancing the progress of the Indian market to NSW.

Samar Chokshi’s track record in boosting Australia as a destination in India is excellent! Same are his connections with stakeholders in the Indian travel and tourism sector.

Cox said that Chokshi’s appointment is expected to develop airline capability and open new markets highlighting the position of India to NSW.

India remains one of top markets of NSW. India has revived robustly in the last 12 months with Australia reopening its global borders, ranking fourth in foreign tourist arrivals.

Before the pandemic, India was the speediest growing market for NSW. Indian travelers spent around $444 million during the year that ended in December 2019.

NSW and Sydney boasts of a rich assortment of experiences and sceneries that are alluring for Indian travelers and potential visitors to Australia. Chokshi said that it’s an honor to spearhead marketing and promotional programs for NSW in India and to figure outnovel and increasing opportunities to outline this stunning state.

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