Thursday, February 1, 2024
Supported by the Singapore Tourism Board (STB), The Meetings Show Asia Pacific 2024 is positioned to revolutionize the landscape for meetings and events planners in the region. The Meetings, Incentives, Conventions, and Events (MICE) market is anticipated to experience substantial growth, increasing from USD 412.18 billion in 2023 to USD 783.63 billion by 2032. This event will showcase a diverse array of Asian and international destinations, venues, hotels, technology providers, and key suppliers within the thriving MICE industry.
Organized by the Northstar Travel Group, a leading B-to-B information, events, and marketing solutions company in the travel industry, The Meetings Show brings together a winning hosted buyer format, combining a trade exhibition, conference, and business networking. The exclusive hosted buyer program ensures the participation of senior MICE buyers and planners in targeted meetings with top-notch exhibitors, including prominent names such as the Thailand Convention and Exhibition Bureau, Singapore Tourism Board, Dubai Tourism, and more.
Collaborating with major meetings industry associations like MPI, SITE, and IAEE, Northstar aims to facilitate business and professional growth for its members. Through the Global MICE Collaborative (GMC), actionable educational offerings and a vast worldwide network will be provided to MICE professionals in growing global markets, with additional association partnerships to be unveiled soon.
David Blansfield, Executive Vice President and Group Publisher, Northstar Travel Group, says, “As a gateway to the flourishing Asia Pacific market, The Meetings Show Asia Pacific serves to capture the widespread business opportunities in this diverse and lucrative market. We are delighted to bring the world-class experiences from our highly successful meetings show brand from London to Singapore, a stellar award-winning MICE hub strategically chosen to host our inaugural show.”
Irene Chua, Vice President and Group Publisher, Asia, Northstar Travel Group, adds, “Set against the backdrop of Singapore’s vibrant business community, The Meetings Show Asia Pacific is a fantastic platform to explore the very best that Asia Pacific has to offer in the future of MICE. It is in the meeting of minds that new connections, ideas and innovations are sparked, and we couldn’t be more excited to launch this cutting-edge show in one of the world’s fastest growing region for the MICE industry.”
Scheduled for April 17-18, 2024, at the Sands Expo & Convention Centre, Marina Bay Sands, Singapore, The Meetings Show Asia Pacific aims to unlock new partnerships and business opportunities while addressing challenges in the evolving MICE industry landscape.
As an exhibitor and venue host, Ong Wee Min, Vice President of Sales and MICE, Marina Bay Sands, shares, “Held at Sands Expo & Convention Centre, the inaugural edition is expected to offer a hub of networking and sourcing opportunities for event planners, bringing together leading MICE partners from meeting destinations and venues, to hotels and technology solution providers across the Asia Pacific region.
Given the increasing emphasis on well-being among participants, The Meetings Show Asia Pacific offers an ideal opportunity for us to present the recently introduced Wellness in MICE program and demonstrate its seamless integration into agendas. As Singapore’s inaugural carbon-neutral meeting venue, we eagerly anticipate sharing our exemplary methods with event planners, guiding them to craft meaningful and eco-friendly meeting experiences.
Chiruit Isarangkun Na Ayuthaya, President, Thailand Convention and Exhibition Bureau (TCEB), notes, “The Meetings Show is a high-profile MICE marketplace and platform for us to showcase new distinctive products and services and follow market trends. TCEB will offer support campaigns in partnership with attractions and shopping malls in key destinations, providing event planners with a broader and more diverse range of locations and activities. We also collaborate with local communities and networks to create memorable local experiences for meetings and incentives groups in various regions of Thailand. This includes the creation of MICE routes in each province and developing a premium MICE programme that transforms local products and services into souvenirs, snacks and gifts that bolster the local economy.”
Bjoern Spreitzer, General Manager New Zealand & Business Events, Tourism New Zealand, adds, “New Zealand is actively pursuing association conference business in the Asia Pacific region and we look forward to sharing our expertise, events infrastructure, and unique culture with key decision makers at The Meetings Show Asia Pacific. We’re also looking to build on and enhance our relationships and connections, whilst growing our presence and share of conferences in the region. These range from research alignment through university partnerships, industry collaborations, and direct airline connectivity between Auckland, Christchurch and many destinations across Asia.”
Registration is free for trade buyers in the meetings and events industry, while trade visitors can purchase an entry pass for USD 100. Validated international meetings buyers and decision-makers can enjoy numerous privileges through the show’s signature Hosted Buyer Program, including travel and accommodation, pre-scheduled meetings, a familiarization trip to Singapore, exclusive networking opportunities, and access to the hosted buyer lounge with complimentary food and beverages. All trade and hosted buyers will undergo vetting to qualify for these complimentary benefits.
Sunday, April 28, 2024
Sunday, April 28, 2024
Sunday, April 28, 2024
