Indonesia Enters New Medical Tourism Era As Primaya Hospital Expands Healthcare Excellence Across The Nation

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Indonesia’s medical tourism is expected to increase with the improvement of the country’s healthcare services. The 2026 edition of Primaya Fair will feature aspects of modern healthcare and preventive services to further develop Indonesia’s medical tourism. With 20 years of experience, the founder of Primaya Hospital Group plans to share the latest technologies in the field of healthcare and medical innovation, as well as health education. Furthermore, the Fair will display the various Centers of Excellence, and the progress made in the Indonesian medical field.

Indonesia is strengthening its position in the healthcare sector as Primaya Hospital Group launches Primaya Fair 2026, an initiative aimed at promoting preventive healthcare, medical innovation, and the country’s growing medical tourism potential. The event marks Primaya Hospital Group’s 20 years of healthcare service and highlights its efforts to showcase Indonesian medical capabilities to a wider international audience.

Held at the Main Atrium of AEON Mall BSD City in Tangerang, Primaya Fair 2026 carries the theme “20 Years of Excellence, Care That Matters to You.” The event focuses on a modern healthcare approach where hospitals are not only centres for treating illness but also places that encourage prevention, education, and healthier lifestyles.

The opening ceremony was attended by key healthcare leaders, including dr. Yanti Herman, SH, MH. Kes, Director of Referral Health Service Development at the Ministry of Health; Dr. dr. Hj. Ati Pramudji Hastuti, MARS, Head of the Banten Provincial Health Office; and Leona A. Karnali, CEO of Primaya Hospital Group.

The event highlights Indonesia’s efforts to strengthen healthcare quality while creating new opportunities in medical tourism. With increasing global demand for trusted healthcare services, Indonesian hospitals are focusing on advanced facilities, specialised treatment, and international healthcare standards.

Primaya Fair 2026 Showcases The Future Of Preventive Healthcare

Primaya Fair 2026 represents a transformation in the role of hospitals by shifting attention from treatment alone towards prevention and health awareness.

The initiative promotes the idea that hospitals should support people before health problems become serious. Through education programmes, medical discussions, and health screenings, the event encourages visitors to understand their health conditions and take early action.

Dr. Yanti Herman highlighted that healthcare providers are moving beyond traditional hospital services. Hospitals are becoming centres that educate communities, support healthier lifestyles, and help people manage their wellbeing.

This approach reflects a wider change in the healthcare industry, where prevention, early diagnosis, and public awareness are becoming increasingly important parts of healthcare systems.

Indonesia Strengthens Medical Tourism Ambitions Through Healthcare Excellence

A major focus of Primaya Fair 2026 is supporting Indonesia’s development as a medical tourism destination.

Dr. Yanti Herman said strengthening hospital Centres of Excellence could create opportunities for Indonesia to introduce its healthcare capabilities to international communities.

She explained that Indonesian hospitals have the potential to compete with healthcare providers in other countries by improving specialised services and showcasing medical expertise through international healthcare platforms.

Primaya Hospital’s Centres of Excellence are expected to contribute to this vision by offering specialised medical services supported by professional expertise, modern technology, and experienced healthcare teams.

The growth of medical tourism could provide wider benefits for Indonesia by connecting healthcare with tourism-related sectors such as accommodation, transportation, and hospitality services.

Banten Emerges As A Strategic Healthcare And Medical Tourism Hub

Banten Province is becoming an important region for healthcare development due to its strategic location and growing demand for quality medical services.

The presence of Primaya Hospital BSD is helping improve healthcare access for communities across Banten and nearby areas.

Dr. Ati Pramudji Hastuti said Primaya Fair 2026 demonstrates how hospitals can deliver health education in an engaging way while reaching a wider audience.

Health promotion and prevention programmes like this can encourage communities to understand the importance of regular check-ups, early detection, and maintaining healthier lifestyles.

Through initiatives that combine healthcare services with public education, Banten is strengthening its position as a region capable of supporting future healthcare development and medical tourism growth.

Primaya Hospital Celebrates 20 Years Of Patient Trust And Healthcare Growth

As Primaya Hospital Group enters its third decade, the organisation celebrates two decades of healthcare service, innovation, and community trust.

The hospital group currently operates 20 hospitals across Indonesia and has served 16 million patients nationwide.

For Leona A. Karnali, CEO of Primaya Hospital Group, the 20-year milestone represents more than numbers. It reflects the trust of millions of patients, families, doctors, nurses, and healthcare workers who have contributed to the organisation’s journey.

She explained that healthcare excellence is not only about modern technology and advanced facilities. True excellence comes from combining medical knowledge, professional experience, technology, and compassion to deliver meaningful outcomes for patients.

Primaya focuses on helping people identify health risks earlier, understand their conditions, and take preventive steps towards healthier lives.

Primaya Fair 2026 Showcases Healthcare Innovation Through Education, Screening And Advanced Medical Services

Primaya Fair 2026 offers a wide range of healthcare activities designed to increase awareness and encourage preventive care.

The event features 20 health talks, eight Centres of Excellence, and various health screening opportunities for visitors.

These programmes provide communities with access to medical knowledge while highlighting the importance of regular health monitoring and early detection.

Primaya aims to contribute to Indonesia’s health tourism development by providing trusted healthcare expertise, advanced technology, and quality medical services.

The initiative reflects the hospital group’s commitment to creating healthcare experiences that focus on patient needs and long-term wellbeing.

Primaya Hospital BSD Expansion Supports Indonesia’s Healthcare Future

Primaya Hospital Group is preparing Primaya Hospital BSD to become its 21st hospital, marking another important step in expanding healthcare access across Indonesia.

The upcoming hospital development is expected to bring advanced medical services closer to local communities and strengthen Primaya’s healthcare network.

The expansion supports Indonesia’s broader goal of improving healthcare infrastructure and developing stronger medical tourism capabilities.

With its growing hospital network, specialised services, and focus on innovation, Primaya Hospital Group continues to play a role in shaping the future of Indonesian healthcare.

The Primaya Fair 2026 demonstrates the potential for the healthcare industry in Indonesia to move beyond conventional methods of treating patients to including prevention and promotion of health as well as patient-centered services. This fair illustrates how Indonesia is moving to position its health services to gain a larger share of the health tourism market in Southeast Asia. As Primaya Fair 2026 showcases some of the latest and best health services in the country, it is evident that Indonesia is embracing changes to enhance its health services to attract patients from other countries.