Scenic Group Expands India Luxury Cruise Market With New Polarverse Partnership For Ocean Journeys

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Scenic Tours APAC Pte. Ltd. and Polarverse Seacations Pvt. Ltd. have signed a partnership agreement to represent Scenic and Emerald ocean yachts in India. The partnership will offer Indian travellers world-class ocean cruising experiences from Scenic Group, in combination with Polarverse’s expedition and small ship cruises. Polarverse and Scenic Group will jointly serve the growing market interest in aspirational, experiential and personalised luxurious travel in India.

The collaboration combines Scenic Group’s award-winning luxury ocean cruising portfolio with Polarverse’s specialised expertise in expedition and small-ship travel. The partnership is designed to meet the growing demand among Indian travellers for exclusive, personalised and immersive luxury cruise experiences that offer unique destinations and highly curated journeys.

Anthony Laver, Scenic Group, General Manager, Sales & Marketing, APAC, said, “India continues to be an important growth market for the company, particularly as more discerning high net worth individual travelers seek more meaningful, immersive and highly experiential journeys. We are delighted to partner with Polarverse, whose specialist knowledge and experience in expedition and small-ship cruising make them a strong partner. Together, we see significant potential to build awareness of our ocean yacht offerings and introduce more Indian travelers to the uniquecombination of ultra-luxury, discovery and exceptional service that Scenic and Emerald provide.”

Through the partnership, Polarverse will collaborate with Scenic’s Singapore-based APAC team to strengthen the presence of the Scenic and Emerald Ocean Yachts brands across India. The initiative will focus on increasing awareness of ultra-luxury and boutique ocean yachting experiences while expanding engagement with the travel trade through dedicated support for travel advisors and tour operators. The collaboration aims to create stronger market visibility and provide Indian travellers with access to more exclusive and personalised cruise journeys.

Kiran Bhandari, Director, Polarverse Seacations Pvt. Ltd., said, “We are thrilled to partner with Scenic Group to bring their renowned world-class ocean and expedition yachts to the Indian market. High-net-worth Indian travelers are moving away from traditional, large-capacity cruise ships toward hyper- exclusive, immersive journeys that offer real discovery—from the polar regions on Scenic Eclipse to coastal yachting with Emerald Cruises. As specialists in small-ship and expedition travel, Polarverse
is uniquely equipped to empower our travel trade partners with the product knowledge, marketing tools, and high-touch support needed to convert this rapidly growing demand into high-value bookings.”

Dominic Tan, Regional Manager, Sales and Marketing, APAC, Scenic Group, said, “Polarverse brings valuable specialist knowledge of the expedition and small-ship cruise segment, making them an ideal partner as we further develop Scenic and Emerald’s presence in India. We look forward to working closely with the Polarverse team and our trade partners to create greater awareness, strengthen product knowledge and unlock new opportunities for luxury ocean cruising in this important market.”

Scenic and Emerald’s ocean yacht experiences deliver a unique combination of immersive destination discovery, elegant onboard settings, personalised service and thoughtfully designed itineraries. These offerings provide travellers with an exclusive way to explore some of the world’s most desirable destinations through premium ocean and expedition journeys.

The partnership supports Scenic Group’s wider strategy to expand its footprint across the Asia Pacific region, with its Singapore-based APAC team continuing to drive the growth and development of Scenic and Emerald products across key markets.

In India, itineraries from both Scenic Cruises and Emerald Cruises are now available for booking through Polarverse for travel advisors. The partnership will also provide travel professionals with access to product training sessions, marketing resources and dedicated support to help them promote luxury ocean cruising and expedition travel experiences to their clients.