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ITE Hong Kong 2020 postponed to August 6-9

Wednesday, April 8, 2020

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TKS Exhibition Services Ltd announced that ITE has been postponed to August 6-9 and will be held in the Hong Kong Convention & Exhibition Centre. After the breakout in Greater Bay Area which includes Guangzhou, Shenzhen and other Guangdong cities and Macau which has a combined GDP compared to the world’s 13th largest economy this will be the first travel fair and is designated as the Recovery Edition.

 

During the past two months Hong Kong residents in tens of thousands continued traveling abroad during outbreak and stopped only by recent travel restrictions.

 

As the economic activities started resuming in March and the  virus coming under control  mainland China surveys found Chinese to re-start traveling soon.  It was found that 60% of respondents will travel within this year and 45% consider traveling abroad; another at month end found over 50% within 1 to 6 months after the outbreak; and travel trade survey found 70% drive into sales initiatives once the situation clear.

 

Mainland China and Hong Kong are ready for recovery both of which had the worlds’ largest and 12th largest outbound market in 2018

 

There will be 12000 buyers and trade visitors, some 30% from mainland China and over 60% from Hong Kong for ITE.With different peak seasons, the two markets are complementary and thus exhibit a more even distribution of inbound visitors. So  ITE is  considered to be effective for promoting travel business this year and beyond.

 

ITE’s two public days will be attend by over 73,000 quality visitors with 85% FIT/private tour, is  expected to be a cost effective platform for public promotions and retail sale directly to travelers.

 

For exhibitors affected by sudden travel restirctios, TKS, the organizer will extend deadlines and provide flexible arrangements Measures will also be taken to enhance safety in health in the August ITE.

 

The event is supported by the Ministry of Culture and Tourism of P.R. China  and Hong Kong Tourism Board. In the previous edition 675 exhibitors from 56 participating countries and regions took part.

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