Singapore is accelerating Orchard Road’s transformation with new support for immersive attractions, interactive art, creative building façades and night-time programmes. The initiative aims to strengthen the famous shopping belt’s visitor appeal, encourage longer stays and create more memorable experiences for international tourists and local audiences.

Skip souvenirs and ordinary sights—beauty runs and supermarket deep-dives are Singapore’s newest travel trends!

Singapore’s Orchard Road welcomes a new hospitality chapter as a landmark hotel transforms into The Hari Singapore.