ASEANTA Tourism Awards 2026: Top Eco-Lodges, Sustainable Tourism Programs, and Unmissable ASEAN Destinations from Malaysia to the Philippines—What Every Traveler Should Know About the Region’s Best New Initiatives

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The 35th ASEANTA Tourism Awards of Excellence celebrated the brightest stars in Southeast Asian tourism on January 28, 2026, at the grand JPark Island Resort in Lapu-Lapu City, Philippines. The ceremony, held in partnership with the Tourism Promotions Board (TPB) Philippines, recognized the extraordinary achievements across the ASEAN region. These awards aim to spotlight the top destinations, businesses, and individuals contributing to sustainable tourism, cultural preservation, and innovative travel experiences.

The theme for this year, “Honoring ASEAN’s Best in Tourism Excellence. Your Story. ASEAN’s Stage,” emphasized the power of individual stories in shaping the region’s collective tourism identity. As ASEAN tourism continues to evolve, the recognition of those driving positive change plays a key role in encouraging excellence and responsible growth within the industry.

ASEAN Tourism Awards: A Legacy of Sustainability and Excellence

The ASEANTA Tourism Awards have become one of the most prestigious honors in Southeast Asian tourism, with over three decades of recognizing outstanding contributions. This year’s ceremony featured a variety of categories, from eco-lodges to cultural preservation, showcasing the diversity and innovative spirit of the ASEAN tourism sector. The recipients of the prestigious accolades are those leading the way in their respective fields and setting new standards for responsible travel.

From Malaysia’s eco-friendly resorts to the Philippines’ world-class visitor experiences, the ceremony celebrated the countries’ commitment to advancing tourism while ensuring that local communities and environments thrive. The awards also highlight the growing significance of sustainable tourism practices across the region, with a special focus on initiatives that protect cultural heritage and foster inclusivity.

Best ASEAN Convention Centre: SMX Convention Centre, Philippines

As one of the largest and most iconic venues in the Philippines, the SMX Convention Centre in Manila earned the title of Best ASEAN Convention Centre. Known for hosting international events and conventions, it is a standout example of the Philippines’ capacity to cater to the needs of global visitors while upholding the highest standards of service and facilities.

With its state-of-the-art infrastructure, SMX Convention Centre serves as a hub for business, technology, and cultural exchanges in the region. Its recognition underscores the growing role of the Philippines as a meeting point for ASEAN countries and international partners. For travelers seeking professional events, trade fairs, and cultural exchanges, this venue offers a prime location for networking and expanding horizons.

Eco-Friendly Excellence: Borneo Nature Tours Sdn Bhd, Malaysia

In the pursuit of eco-tourism excellence, Borneo Nature Tours Sdn Bhd from Malaysia emerged as a major winner in two key categories. The company was awarded the Best ASEAN Cultural Preservation Effort and Best ASEAN Eco-Lodge awards, which reflect its commitment to sustainability and the preservation of Borneo’s unique ecosystems.

For travelers seeking authentic experiences while reducing their environmental impact, Borneo Nature Tours offers a chance to explore Borneo’s rainforest, wildlife, and indigenous cultures in an eco-conscious manner. As eco-tourism becomes increasingly important, Borneo’s eco-lodges offer tourists a harmonious blend of nature and comfort, allowing them to immerse themselves in the natural beauty of the region while supporting conservation efforts.

Innovations in Tourism: AirAsia’s Marketing & Promotional Program

A major highlight of the night was the Best ASEAN Marketing & Promotional Program, awarded to AirAsia MOVE. This program is known for its innovative use of digital platforms to connect travelers with exciting new destinations across the ASEAN region. By leveraging advanced marketing tools and strategies, AirAsia MOVE has transformed how tourists experience travel, offering them new insights and making travel more accessible.

For anyone looking to explore Southeast Asia, AirAsia remains one of the most affordable and reliable ways to hop between the region’s best destinations, whether for a quick getaway or a deeper cultural immersion.

Recognizing Cultural and Natural Heritage: Sudamala Resorts, Indonesia

The Best ASEAN Sustainability Program was awarded to Sudamala Resorts in Indonesia, a company dedicated to eco-luxury tourism that fosters respect for nature. By blending modern luxury with sustainability, Sudamala Resorts creates an experience that appeals to eco-conscious travelers who do not want to compromise on comfort. The recognition highlights the growing trend of travelers seeking more sustainable accommodation options that support both local communities and the environment.

ASEAN’s Best New Attractions and Packages

Among the winners were Enchanted Kingdom Inc., which received the Best ASEAN New Tourism Attraction Award for its exciting rides and attractions in the Philippines. This amusement park is a must-visit for families and thrill-seekers, offering a dynamic experience for visitors of all ages.

Lotus Desaru Beach Resort & Spa in Malaysia claimed the Best ASEAN Hotel Package Award, offering travelers an exquisite getaway with a perfect blend of beachside relaxation and luxurious amenities. The resort has become a favorite among those looking to enjoy Malaysia’s sunny coastlines while indulging in world-class spa treatments and fine dining.

Honoring ASEAN’s Tour Operators

Cambodia’s CSL Travel & Tours was named the Best ASEAN Tour Operator for its outstanding services in crafting personalized, immersive travel experiences. Whether you are exploring the ancient temples of Angkor Wat or traveling through Cambodia’s vibrant towns, CSL Travel & Tours offers tailored itineraries that ensure guests experience the very best of the country.

Future of ASEAN Tourism: Impact on Regional Development

The ASEANTA Tourism Awards of Excellence remain a vital force in promoting the tourism industry across Southeast Asia. By recognizing those who excel in sustainability, cultural preservation, and service, these awards help shape the future of tourism in ASEAN. The event also serves as a platform for collaboration, helping to align local tourism initiatives with broader regional goals of sustainable development and cross-border cooperation.

As more tourists look for meaningful, eco-friendly travel experiences, the ASEAN region is poised to become one of the world’s most attractive destinations for responsible tourism. For those looking to immerse themselves in authentic cultural experiences or explore the rich biodiversity of Southeast Asia, the winners of the ASEANTA Awards offer plenty of inspiration for your next trip.

Travel Tips for Exploring ASEANTA Award-Winning Destinations

1. Support Local Communities: When visiting eco-lodges or cultural attractions, always choose services and packages that prioritize sustainability and support local communities.
2. Embrace the Region’s Natural Beauty: From Borneo’s rainforests to Indonesia’s beaches, ASEAN’s natural beauty is unparalleled—make sure to explore responsibly.
3. Book with Award-Winning Operators: For a seamless travel experience, consider booking your tours with recognized tour operators like CSL Travel & Tours, ensuring top-notch services and experiences.