St. Regis Punta Mita Appoints Richard Sorensen to Lead Luxury Resort Operations in Mexico

The St. Regis Punta Mita Resort has appointed Richard Sorensen as General Manager, bringing more than 30 years of luxury hospitality experience to the oceanfront resort in Mexico. Sorensen has built a career across internationally recognised luxury properties, with a focus on guest experience, operational excellence and high-performing teams.

His experience includes 13 years with Four Seasons and leadership positions with The Peninsula Hotels in New York, Chicago and Tokyo. He has also held senior management roles at properties in New York and Los Cabos where his teams achieved each hotel’s first Forbes Five-Star recognition.

What experience does Richard Sorensen bring to St. Regis Punta Mita?

Sorensen brings extensive international luxury hospitality experience spanning city hotels and coastal resorts. His career has included leadership roles with Four Seasons, The Peninsula Hotels and other distinguished luxury properties.

His experience covers hotel operations, guest relations, team development and service delivery, particularly within properties serving guests with high expectations for discretion and personalised attention.

At The St. Regis Punta Mita Resort, he will apply this background to maintaining the brand’s service standards while developing a strong relationship between the resort team and its guests.

What will Richard Sorensen oversee at The St. Regis Punta Mita?

As General Manager, Sorensen will oversee the resort’s overall operations, including accommodations, dining, wellness and the signature St. Regis Butler Service.

His focus will be on ensuring that these elements work together to create a consistent luxury guest experience. Thoughtful preparation, personal recognition and empowered teams will form important parts of his approach.

The role also places Sorensen in charge of developing the resort’s team and strengthening guest relationships while ensuring that the attention to detail associated with St. Regis is maintained throughout every stay.

How has Sorensen achieved Forbes Five-Star recognition?

During senior hotel management roles in New York and Los Cabos, Sorensen led teams that achieved each property’s first Forbes Five-Star recognition.

These achievements demonstrate his experience in operating luxury properties at a high level and developing teams capable of meeting demanding service standards.

His track record is particularly relevant to St. Regis Punta Mita, where luxury service depends on consistency, attention to detail and personalised guest interactions across multiple areas of the resort.

What was Sorensen’s most recent hospitality role?

Before joining The St. Regis Punta Mita Resort, Sorensen served as General Manager of a luxury beach resort in Encinitas, California.

His most recent position followed senior leadership assignments at distinguished properties in Los Cabos. These roles provided further experience in luxury coastal hospitality and strengthened his understanding of guests seeking personalised service in resort environments.

The combination of Californian and Mexican coastal experience complements his earlier career in major international city hotels.

Why is Punta Mita personally significant to Sorensen?

Sorensen has a longstanding personal connection with Punta Mita. An avid surfer, he first visited the destination years before The St. Regis Punta Mita Resort was built.

His interests in the ocean, fitness and wellness have remained part of his life alongside his hospitality career. This connection gives him familiarity with the destination beyond his professional responsibilities.

He also speaks English and Spanish, providing additional capability when engaging with guests, colleagues and the local hospitality environment in Mexico.

How will Sorensen approach the guest experience?

Sorensen’s approach combines the discipline of international luxury hospitality with warm and personal service. At Punta Mita, his priorities include strengthening guest relationships and ensuring that individual needs are recognised throughout the stay.

He will also focus on empowering the resort’s team to respond effectively to guests. This approach places staff development alongside operational performance, recognising that personalised luxury service depends heavily on well-trained and engaged teams.

The objective is to ensure that the St. Regis service philosophy is reflected consistently across accommodation, dining, wellness and butler service.

What does the appointment mean for St. Regis Punta Mita?

Sorensen’s appointment brings an experienced luxury hospitality executive to a resort serving an international leisure market in one of Mexico’s prominent coastal destinations.

His background across Four Seasons, The Peninsula Hotels and luxury properties in the United States and Mexico provides a combination of international and regional experience.

For St. Regis Punta Mita, his focus will be on maintaining operational standards while developing the team and strengthening the personal connections that form an important part of the luxury guest experience.

How does Sorensen’s background support luxury resort operations?

Luxury resort operations require coordination across accommodation, dining, wellness, guest services and other experiences. Sorensen’s career across both city hotels and coastal resorts gives him experience managing complex hospitality environments.

His leadership record also demonstrates an emphasis on service quality and team performance. At Punta Mita, these capabilities will support the resort’s operational priorities while maintaining the standards associated with the St. Regis brand.

His experience in Los Cabos is particularly relevant to managing luxury resort operations in Mexico, while his international assignments provide broader exposure to global luxury hospitality expectations.

What will be Sorensen’s priorities at Punta Mita?

Sorensen’s priorities will centre on developing the resort’s team, strengthening guest relationships and maintaining attention to detail throughout the guest journey.

He will oversee the property’s accommodations, dining, wellness and St. Regis Butler Service while ensuring that these experiences are connected through consistent preparation and personalised service.

His leadership will also focus on creating an environment where employees are empowered to respond to individual guest needs. This combination of team development and service discipline will be central to his role as General Manager.