Turkish Airlines Joins Travelport in a Major Global Aviation Technology Upgrade as New Multi-Year Distribution Deal Creates Smarter Travel Connections, Richer Airline Offers and More Personalised Booking Experiences for Agencies and Travellers

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Travelport and Turkish Airlines have announced a major expansion of their long-standing partnership through a new multi-year distribution agreement designed to improve global travel retailing and provide agencies with enhanced access to airline content. The agreement strengthens a relationship that has connected the two companies since 1993 and introduces support for New Distribution Capability (NDC), a technology standard transforming how airlines distribute fares, services and personalised travel offers.

The collaboration represents another step towards modernising airline distribution by combining Turkish Airlines’ extensive international network with Travelport’s advanced travel technology solutions. Through this partnership, travel agencies will receive improved access to airline products, richer content and more flexible booking capabilities, helping them create better experiences for travellers worldwide.

Travelport and Turkish Airlines Build on More Than 30 Years of Partnership

The new agreement highlights the continued evolution of a partnership that has lasted for over three decades. Since 1993, Travelport and Turkish Airlines have worked together to connect travel sellers with the airline’s expanding range of flights and services.

Over the years, Turkish Airlines has grown into one of the world’s most globally connected carriers, operating flights across numerous international destinations. The airline’s extensive network has increased demand for efficient distribution solutions that allow travel agencies to access accurate schedules, fares and additional services.

Travelport has continued developing its technology platforms to support the changing needs of airlines, agencies and travellers. The latest agreement reflects the growing importance of digital distribution, personalised offers and more transparent travel shopping experiences.

The introduction of NDC capabilities will allow Turkish Airlines to move towards a more advanced retailing model, where agencies can access a wider range of products beyond traditional flight bookings.

NDC Integration to Deliver More Flexible Travel Offers

A key feature of the agreement is the planned introduction of Turkish Airlines’ NDC content through Travelport’s ecosystem. Although the NDC launch will take place during a future phase, the agreement establishes the foundation for delivering enhanced airline content to connected travel agencies.

NDC enables airlines to distribute richer and more personalised offers by moving beyond traditional booking methods. It allows carriers to present travellers with more detailed information about fares, services, baggage options, seat choices and additional products.

For travel agencies, this creates new opportunities to provide customers with more complete travel solutions. Instead of displaying only basic flight details, agencies can offer a wider selection of services that match individual traveller preferences.

The partnership will also support access to NDC-specific fares, giving agencies more flexibility when creating competitive travel packages for customers.

Enhanced Merchandising Tools Improve Traveller Experience

Under the agreement, agencies using Travelport+ will gain access to improved merchandising features that allow Turkish Airlines’ products to be displayed in a more engaging and informative way.

The partnership will introduce richer visual content and advanced ancillary merchandising capabilities. These tools will help agencies highlight additional travel options, including services and features that can enhance the overall journey.

Modern travellers increasingly expect clear information before making booking decisions. By providing more detailed content, travel sellers can help customers compare options more easily and select services that suit their needs.

The improved retailing experience benefits both travellers and agencies. Customers receive greater transparency, while agencies gain better tools to increase efficiency and improve customer satisfaction.

Travelport Platforms Provide Consistent Booking Access

Turkish Airlines content will be available through two major Travelport solutions: Smartpoint and TripServices.

Smartpoint serves as Travelport’s booking application for travel agencies, allowing agents to search, compare and reserve travel options through an established interface. TripServices provides access through Travelport’s cloud-based API platform, supporting businesses that require modern technology connections and automated travel solutions.

Both platforms will operate using the same technology foundation, offering agencies consistent access to airline content. This includes standardised information, intelligent search functions, organised content management and streamlined servicing capabilities.

By combining these features, Travelport aims to make airline distribution simpler for agencies while ensuring travellers receive accurate and comprehensive booking information.

Partnership Supports the Future of Global Travel Retailing

The strengthened agreement between Travelport and Turkish Airlines reflects the rapid transformation of the global travel industry. Airlines are increasingly adopting digital distribution methods to create more personalised customer experiences, while travel agencies require advanced technology to remain competitive.

Through this partnership, Turkish Airlines can expand the availability of its products across Travelport’s international agency network. At the same time, Travelport-connected agencies gain access to improved tools that support modern travel shopping.

As the NDC rollout progresses in the future, the partnership is expected to provide greater opportunities for agencies to deliver customised offers and enhanced services to travellers around the world.

The agreement demonstrates the continued shift towards smarter, more connected travel distribution, bringing together airline innovation and travel technology to shape the next generation of global booking experiences.

“We are pleased to renew and deepen our long-standing relationship with Travelport,” said Cem Tanburacı SVP, Revenue Management of Turkish Airlines. “This agreement reflects our commitment to making Turkish Airlines’ content accessible and compelling for travel agencies around the world. We look forward to bringing our NDC capabilities to Travelport’s network of agencies in due course.”

“Turkish Airlines is one of the world’s great carriers – an airline that connects more countries than any other,” said Damian Hickey, Global Head of Travel Partners at Travelport. “This agreement, by bringing NDC into the scope of our partnership, is a significant step forward. With more than three decades of working together, we are proud to continue supporting Turkish Airlines as they evolve how they distribute and retail their product to the world.”