Saudi Arabia makes tourism data machine-readable as digital services, AI, APIs and tourism intelligence reshape the Kingdom’s travel sector.

Saudi Tourism now employs more than one million people, but official figures reveal that non-Saudi staff hold 75.7% of measured tourism jobs. The striking workforce balance raises an important question as Saudi Arabia expands hotels, attractions and transport services while pursuing 150 million annual visits by 2030.

Hotel & Hospitality Expo Saudi Arabia 2026 brings global exhibitors to Riyadh as travel and tourism investment surges, with international suppliers, 8,000+ active buyers and major Vision 2030 projects driving interest.

Saudi Arabia and Syria launch a joint bank as new air, rail and road deals could transform tourism and travel.

Saudi Arabia’s road-trip boom could transform scenic highways, remote towns and heritage routes into a new tourism product.

Hotel & Hospitality Expo Saudi Arabia 2026 will bring hospitality suppliers, buyers and decision-makers to Riyadh from 15 to 17 September, creating a major business platform as Saudi Arabia expands its hotel infrastructure, travel capacity and tourism ambitions.

From October 5, 2026, flynas, Saudi Arabia’s top low-cost airline, will launch direct flights from Madinah to Brussels, making Belgium’s capital city easily accessible from the Kingdom.

Shaden Resort in AlUla earns Green Globe certification, highlighting sustainable tourism, cultural preservation and eco-friendly luxury hospitality.

Saudi Arabia is preparing for the FIFA World Cup with their tourism project, NEOM Stadium 2034, which is ambitious and enormous.

Saudi Arabia lifts emergency alerts in Al-Kharj and Yanbu within minutes, reassuring travellers as authorities emphasise official safety guidance and emergency preparedness.

Saudi turns football’s hydration break trend into a luxury travel opportunity, giving UK fans a chance to win an unforgettable Red Sea escape.

Saudi Arabia Package Visa is a new digital travel initiative that allows eligible international visitors to combine tourist visa applications with flights, accommodation, and curated travel experiences through integrated bookings. The program aims to simplify travel planning, improve visitor convenience, and support Saudi Arabia’s growing tourism sector.

Experience the record-breaking 120-metre fountain of Aseer at Al-Wadi Resort. Discover your next mountain escape—read the full guide to the landmark here.

Saudi Arabia is making travel easier for visitors from India, Egypt, Mexico, Pakistan, Indonesia, Bangladesh and Jordan through its new Digital Package Visa, which combines visa applications, flights, hotels and tourism experiences into one seamless booking journey.

Saudi Arabia launches a new travel package visa for six countries, combining visa access, flights, accommodation and tourism experiences