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ME by Meliá Dubai Appoints Gyunay Alieva as Director of Sales and Marketing

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ME by Meliá Dubai, the iconic hotel designed by the late Dame Zaha Hadid, proudly announces Gyunay Alieva as its new Director of Sales and Marketing. With over 15 years of luxury hospitality experience and a proven track record of driving revenue growth, Alieva brings fresh strategies to strengthen the hotel’s market positioning and reputation as a premier luxury and lifestyle destination.

In her new role, Alieva will lead the sales and marketing team, focusing on innovative strategies, key partnerships, and collaborations to enhance ME by Meliá Dubai’s global presence. Her vision aligns with the hotel’s reputation for architectural excellence and cultural sophistication, attracting discerning travelers seeking luxury and exclusivity.

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Alieva’s impressive career spans key roles in leading hospitality brands. Her journey began at Miramar Al Aqah Beach Resort & Spa, progressing to senior sales roles at Meydan Hotel and Bab Al Shams Desert Resort & Spa. Her tenure at Rixos Hotels as Global Director of Sales saw her spearheading preopening projects across the UAE, Türkiye, Qatar, Saudi Arabia, Egypt, and Vietnam. Alieva’s leadership contributed to record-breaking revenues, operational success, and strong partnerships with government and tourism boards.

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At ME by Meliá Dubai, Alieva aims to leverage the hotel’s distinctive brand to achieve sustainable growth through tailored initiatives. Her strategic focus includes nurturing a collaborative team culture and creating exceptional guest experiences that reflect the hotel’s luxurious ethos.

With her expertise in revenue generation, innovative marketing, and stakeholder collaboration, Alieva is poised to redefine ME by Meliá Dubai’s presence in the competitive luxury hospitality market. Her appointment signals a new era of growth and success for the hotel, reinforcing its position as a symbol of style, sophistication, and excellence in Dubai’s vibrant tourism landscape.

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